Partner With Us
Easter Trees is a Win Win Win for nature, communities, families and businesses. Pick your lane.
Founded by Tara Button (CEO of Buy Me Once, Co-Founder of Beagle — a Certified B-Corp). Easter Trees Community Interest Company, registered no. 17188547. Governance →
A small spring ritual, in service of pollinators.
Native blossom — wild cherry, hawthorn, blackthorn, crab apple — opens in the early spring weeks when many bees are foraging. Easter Trees gives your members a calendar-anchored, household-scale thing to do, year on year, that feeds early pollinators and grows a national blossom season.
How we avoid willy-nilly planting. Easter Trees doesn’t set a top-down planting plan. Landowners do. Every community planting site on our map publishes its own tree palette — species suited to that site, soil and aftercare capacity. Households planting at a community site bring a tree that matches the palette; households planting at home use our species guide. Garden centres see the postcode-level demand build and stock accordingly. So site-suitability is decided by the people who know each site.
Honest about what we can and can’t do. We don’t supply trees — households buy from local garden centres. So we do what we can: we promote UK-grown stock, we prioritise native blossom species, and we ask partner garden centres to publish where each tree was grown. We’re also honest that willow, hazel and hedgerow species feed early pollinators richer than blossom does — if you have land for those, plant them too.
What happens when
Our roadmap, with your decision points alongside.
- We publish what we’ll plant and where it’ll come from.
- Your board cycle. Our governance and named advisors public by then.
- We share what we know — including voluntary household check-ins on first-year survival, and what we still can’t measure.
- The first Easter Trees plantings — Easter Sunday or any day in the week that suits.
Together we’d…
- Help shape the species list and sourcing standards.
- Name an ecologist or horticulturalist to our advisory group.
- Help us decide how we’ll measure success in Year One.
- Mention Easter Trees to your members in spring 2027.
What we’d give back
- A founding-partner slot. Year One is small and named — we’re building the proof together.
- Public credit on the species and sourcing standards — mission alignment, never product endorsement.
- Anonymised regional demand data for your own campaign work.
- First call on partner-led work if Easter Trees develops surplus revenue later. No defined per-tree mechanic — we won’t pretend one exists.
- Founder access — Tara directly, not via an agency.
A small Easter Sunday gathering, on church land.
Easter Trees sits naturally across Lent and Easter Sunday: a tree comes home in Lent, is decorated, and is planted on Easter Sunday or any day in the week after — in a garden, a churchyard, a school field. There’s a separate page for clergy who’d like a line they can use; we’re working with parishes who want to host a planting on church land.
What happens when
Our roadmap, with your decision points alongside.
- We publish a practical pack for clergy and churchwardens — sermon outline, prayer of blessing, FAQ, churchyard checklist.
- You mention it at the autumn PCC.
- We send a pew-sheet line and name your regional contact.
- The parish gathers — planting on Easter Sunday or any day in the week that suits.
Together we’d…
- Open a churchyard, church field, or manse garden for one Easter planting.
- Mention it to your congregation in the run-up to Easter.
- Name a parish lead so households know who to ask.
What we’d give back
- A practical pack for clergy — sermon outline, prayer of blessing, churchwarden FAQ, churchyard checklist.
- A named regional contact for the parish.
- The for-ministers page — the theology in plain English, no preaching from us.
From a global brand to your local firm — there’s a way to back this.
Easter Trees scales with your ambition. Anchor the national campaign. Sponsor a Blossom Corridor through your city. Donate trees to local schools. Plant a tree at your office on Easter Sunday. Run a team planting day. Lend your branding agency or your photographer for a week. Whatever fits — we’d love to talk.
What happens when
Our roadmap, with your decision points alongside.
- We publish the Corporate Partner Pack — opportunity menu, HQ-planting toolkit, indicative pricing, ESG measurement.
- You take it to your CFO, sustainability board, or comms director.
- Together we confirm anchor and regional sponsors; pro-bono partnerships kicked off.
- Office Easter Tree planted, team planting day on a date that suits, trees-for-schools delivered, photography rights.
Some ways to get involved
Residents-led. Council-light. Spring story.
Easter Trees is delivered by households, not the council. We bring the campaign, the stock pipeline, and the public map. You signpost residents and (optionally) open underused council land. It fits cleanly alongside your Biodiversity Net Gain work without adding to your delivery load.
What happens when
Our roadmap, with your decision points alongside.
- We publish a council pack — a draft cabinet paragraph, an MOU template, the safeguarding and insurance position.
- Your cabinet briefing window, with verified demand for your area.
- You put it to cabinet; we name an officer contact for residents.
- Together for the spring residents’ comms cycle — planting any day across Easter weekend or the week after.
Together we’d…
- Mention it in your spring residents’ comms.
- (Optional) Open a small piece of council-managed land for one Easter planting.
- Name an officer contact for households needing access advice.
What we’d give back
- A council pack — cabinet-paragraph draft, MOU template, safeguarding and insurance position.
- Demand data for your area, anonymised — useful evidence for cabinet.
- A spring press story your comms team can pick up.
For parish councils — this is much lighter. A 5-line agenda item to note and signpost; we’ll send a short paragraph for your noticeboard or newsletter.
Easter Trees grows because real people put their hands up.
We need ambassadors who tell their network. Organisers who help one local planting happen. Social helpers who reshare. Regional contacts who put their hand up. None of it is a full-time ask — an hour here and there, on your own clock, around the season.
What happens when
Our roadmap, with your decision points alongside.
- You sign up via the homepage form — tick “Volunteer”.
- We run a regional volunteer push and match you to a role and a region.
- You activate as day-of-event organisers, ambassadors, and photo coordinators.
You could…
- Be a regional ambassador — the friendly face for your area.
- Help one local landowner host their first planting.
- Reshare and post in spring 2027. The cheapest, most powerful reach we have.
What you’d get
- A clear role with a known time commitment.
- A small community of fellow volunteers and a named contact.
- A real story to tell — you helped start a tradition.
Forwardable one-page briefs
Five PDFs, each ~one A4 page, written for a single audience so the asks and offers don’t blur. Pick the one that fits and send it on.
First release — we’d rather hear what doesn’t land than guess. Email tara@eastertrees.com with anything you’d change.
Want to talk?
Fifteen minutes on the phone is the best first conversation. Book a slot directly — or email Tara if you’d rather start in writing. We’d rather build the right partnerships now than chase logos in March.